Welcome to the RSC brand guidelines.

These guidelines provide guidance and resources to ensure that the RSC brand is delivered to a consistently high standard across all media applications.

Please observe these guidelines carefully to help maintain a strong RSC brand.

• Introducing the brand
  • Introducing the brand
  • About these guidelines
  • Contacts
• Guidelines
  • Basic Elements
    • The Logo
      • Introducing the logo
      • Sizing the logo
      • Area of clear space
      • Minimum size
      • Logo do's and don'ts
      • Using the logo online
      • Using the logo for Publishing
      • Using the logo on book spines
    • Colour and typography
      • Colour palette
      • Typefaces
    • Imagery
      • Photography
  • Stationery
    • Letterheads
    • Business cards
    • Compliments slip
    • Envelopes
    • Name badge
    • Note paper
    • Folder (with image)
    • Folder (without image)
  • Literature
    • A4 Portrait
      • Report covers
      • Flyers (covers/sample spreads)
      • Forum and divisional newsletters
      • Registration form
    • A5 Portrait
      • Flyers (covers/sample spreads)
    • 1/3 A4 Portrait (DL)
      • Flyers (covers/sample spreads)
  • Publicity
    • A4 portrait product/services ads
    • A4 portrait event ads
    • A5 portrait event ads
    • A5 landscape products/services ads
    • A5 landscape event ads
    • Recruitment ad
    • Posters: A size portrait
    • Posters: A size landscape
    • Postcards: portrait
    • Postcards: landscape
    • Exhibitions
  • Published products
    • Books
      • Monograph series
      • Individual purchase
      • Textbook series
      • A4 generic book
    • Journals
      • Covers
      • Editorial information page
      • Content pages
  • Promotional
    • Bags
    • Pens
  • Audio & Visual
    • Powerpoint presentations
    • CD-rom
• Artwork Directory
  • A-Z index